MGO
Respecting tradition while building a bold and contemporary future.
2025
Client
HolaMundo

The rebranding project was not about breaking away from the past, but about giving it a new dimension: honoring its origins while projecting the firm toward the future.

Goal
A brand identity that transforms legacy into a symbol of evolution and clarity.
The new three-dimensional logo reimagines the original square shapes as a metaphor for structure, construction, and growth. More than a visual mark, it becomes the central piece from which the entire identity is built: solid, coherent, and ready for the future. The result is a brand that respects its roots while reflecting the values and vision driving this new stage.

Result
A brand identity that transforms legacy into a symbol of evolution and clarity.
The new three-dimensional logo reimagines the original square shapes as a metaphor for structure, construction, and growth. More than a visual mark, it becomes the central piece from which the entire identity is built: solid, coherent, and ready for the future. The result is a brand that respects its roots while reflecting the values and vision driving this new stage.