Gato Amigo
Creating a café brand that invites you to slow down and stay awhile.
2025
Client
Gato Amigo
Here’s to slowing down, savoring every sip, and celebrating the simple joy of coffee made with care.
Goal
Gato Amigo is a newly created café that needed a brand identity able to reflect its artisanal spirit, warm atmosphere, and honest approach to coffee.
The challenge was to translate values like closeness, calmness, and authenticity into a visual language. The identity had to be simple yet distinctive—something that wouldn’t shout, but would still communicate clearly and resonate with people looking for a welcoming place to enjoy coffee.
Result
Gato Amigo is a newly created café that needed a brand identity able to reflect its artisanal spirit, warm atmosphere, and honest approach to coffee.
The challenge was to translate values like closeness, calmness, and authenticity into a visual language. The identity had to be simple yet distinctive—something that wouldn’t shout, but would still communicate clearly and resonate with people looking for a welcoming place to enjoy coffee.
